First mile infrastructure for D2C
● AI design studio
● Live costing engine
● Factory matching
● Technical brief generator
● India + China sourcing

The studio
before the factory.

1st product gives founders everything they need to design, cost, source, and brief a factory — before a single unit is made. No sourcing experience needed.

EPIC · Footwear FORM · Bags SEAM · Apparel FOLD · Leather Goods EDGE · Accessories
Time to launch — by phase
Without 1st product With 1st product OS
Without
138d
With OS
15d
9×
Faster
123
Days saved
10+
Tools replaced
0
Dependencies
Data layer
Live factory intelligence
Pricing ranges derived from real import records. Updated monthly. Source always shown.
Coverage
India + China factories
Tariff-adjusted landed cost comparison for any target market.
Output
Factory-ready brief
A technical brief your factory can actually use. No back-and-forth on specs.
Experience needed
None
Built for founders who have never made a product before. Guided end to end.
Studios
Coming Soon
EPIC
Footwear Studio
Design the shoe. Get the factory brief. From sole architecture to RFQ — in one session.
Start with VOID, TACT, FANG, FLUX, PULSE — or build from scratch.
Coming Soon
SEAM
Apparel Studio
From cut to construction brief. T-shirts, jackets, denim, knitwear.
Start with KNiT, CUT, SHELL, DENIM, DRAPE — or build from scratch.
Coming Soon
FORM
Bags Studio
From silhouette to sourcing. Totes, backpacks, crossbodies, duffels.
Start with HAUL, SLING, PACK, CLUTCH, ROLL — or build from scratch.
Coming Soon
FOLD
Leather Goods Studio
From leather selection to production spec. Wallets, cardholders, belts, small goods.
Start with SLIM, CLASP, WRAP, SNAP, HIDE — or build from scratch.
Coming Soon
EDGE
Accessories Studio
From concept to component sheet. Caps, belts, jewellery, sunglasses.
Start with CROWN, LINK, SHADE, BAND, FRAME — or build from scratch.
What you'll walk away with

Three production-ready documents. Generated in a single session. Ready to send to any factory, anywhere.

Tech Brief — VOID Sneaker EPIC STUDIO
UpperNubuck suede, 1.4mm
MidsoleEVA compression foam
OutsoleVulcanised rubber
LiningPerforated mesh
ClosureFlat lace, 6 eyelet
ColourwayBone / Off-white
Output 01
Factory Brief
Full component spec, construction notes, and material callouts — formatted exactly how factories expect it.
P&L Model — VOID Sneaker LIVE PRICING
Component India China
Upper + lining$4.20$3.10
Sole unit$2.80$2.00
Assembly + labour$2.60$2.40
Packaging + trim$1.20$0.90
Landed (300 MOQ) $12.40 $9.80
Margin @ ₹6,999 71% 74%
Output 02
Costing Model
India vs. China landed cost, margin calculator, and tariff-adjusted pricing — auto-generated from your spec.
Lookbook — VOID Sneaker 4 SHOTS
🏔
Studio
🌆
Lifestyle
📸
Campaign
✦
Editorial
Output 03
Lookbook
AI-generated campaign images in four visual contexts. Ready for your pitch deck, website, or supplier presentation.
The full platform

Nine modules. One connected workflow. From first idea to factory-ready brief.

Studio
Configure
AI Brain
Auto-fill
P&L
Live costing
Tech Pack
Factory brief
Packaging
Box & label
Compliance
Regulations
Lookbook
AI imagery
Size Guide
Graded spec
Calibrate
Factory match
A founder's first 15 days
Day 0
You have a product idea
It's in your head — maybe on a moodboard. You know what you want to make but have no idea where to start with factories or sourcing.
Day 1
You open a studio
Pick your category. Choose a starting line or build from scratch. The AI reads your reference and fills in components automatically.
Day 5
Specs locked. Costs known.
Every material, component, and construction detail is confirmed. Your India vs. China cost model is live. Margin is visible before you've spent a rupee.
Day 15
You're talking to a factory
A brief your factory can actually use lands in their inbox. You walk into that first call prepared — not guessing, not waiting on a sourcing agent.
The factory network behind it
200+
Verified factories across India and China
5
Product categories with live import pricing data
48h
Average factory response time after brief delivery
$0
Sourcing agent commissions. Direct factory access.
🇮🇳 India — manufacturing clusters
Agra · Footwear Kanpur · Leather Surat · Textiles Tiruppur · Knitwear Mumbai · Accessories Delhi NCR · Apparel
🇨🇳 China — manufacturing clusters
Jinjiang · Footwear Guangzhou · Apparel Dongguan · Bags Yiwu · Accessories Wenzhou · Leather
The market is not waiting
$0
billion
India D2C market in 2026
Mordor Intelligence
0%
CAGR
Growing through 2031
Mordor Intelligence
$0
billion by 2031
Where this is headed
Mordor Intelligence
Every category has brands already in it. Here's who you're competing with.
Category Market size Active D2C brands Growth Top funded round (2025)
Sources: Tracxn (Jan 2026) · Mordor Intelligence · Inc42 · IMARC
They started. You should too →
Early access
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